Privacy Policy

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This Privacy Policy explains how abacadigital.com collects, uses, stores, and protects personal information when you visit our website, use our conversion tools, or contact us.

Who We Are

abacadigital.com provides online unit converters, formulas, conversion tables, definitions, and educational information.

For the purposes of applicable data protection law, the data controller is AbacaDigital, United Kingdom.

You can contact us through our contact page.

Information We Collect

The information we collect depends on how you interact with abacadigital.com.

Information You Provide

If you contact us, we may receive your name, email address, message, and any other information you choose to include. Please do not send sensitive personal information.

Technical and Usage Information

When you visit the website, our servers and service providers may automatically receive technical information such as your IP address, browser type, device type, operating system, referring page, pages visited, approximate location, access time, and diagnostic information.

Conversion Inputs

Values entered into our unit converters are calculated in your browser and are not sent to us. Please do not enter personal, confidential, or sensitive information into a converter.

Cookies and Similar Technologies

We use cookies and similar technologies for essential website functions and analytics. More information is available in our Cookie Policy.

How We Use Personal Information

We may use personal information to:

  • Provide, operate, maintain, and secure abacadigital.com.
  • Generate and display requested unit-conversion results.
  • Respond to questions, feedback, and correction requests.
  • Measure website usage and improve our content and tools.
  • Detect technical problems, abuse, and security threats.
  • Meet legal, regulatory, and compliance obligations.

Our Lawful Bases

Where UK data protection law applies, we rely on one or more of the following lawful bases:

  • Consent: When you agree to analytics or other optional cookies. You may withdraw consent at any time.
  • Legitimate interests: When processing is reasonably necessary to operate, protect, understand, and improve the website, such as security logs and replying to your messages, provided those interests are not overridden by your rights.
  • Legal obligation: When processing is necessary to comply with a legal requirement.

Analytics

We use Google Analytics to understand how visitors use the website. It may process information such as pages visited, session duration, approximate location, device information, and an identifier stored in a cookie.

Analytics cookies are used only if you accept them in our cookie banner, and you can change your choice at any time through the cookie settings.

Advertising

abacadigital.com does not currently display advertising or use advertising cookies. If that changes, we will update this policy and ask for your consent where the law requires it.

When We Share Information

We do not sell personal information. We may disclose information to:

  • Service providers that support the website, such as hosting and analytics providers.
  • Professional advisers when reasonably necessary.
  • Courts, regulators, law-enforcement bodies, or other authorities when required by law.
  • A purchaser or successor if the website or its operating business is reorganised, transferred, or sold.

Our current service providers are: 123 Reg (domain and hosting) and Google (Google Analytics).

International Data Transfers

Some service providers, including Google, may process personal information outside the United Kingdom. When required, we rely on an adequacy regulation or appropriate safeguards, such as the UK International Data Transfer Agreement or the UK Addendum. You may contact us for information about the safeguards relevant to your information.

How Long We Retain Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting, security, and dispute-resolution requirements.

  • Contact messages: 24 months after the last communication.
  • Server and security logs: 30 days.
  • Analytics information: Google Analytics keeps user-level and event-level data for 2 months. We have not extended this. Aggregated reports that do not identify individual visitors are kept for longer.

We may retain anonymised or aggregated information that no longer identifies an individual.

Data Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, alteration, disclosure, loss, or destruction. However, no internet transmission or storage system can be guaranteed to be completely secure.

Your Privacy Rights

Depending on your location and the circumstances, you may have the right to:

  • Request access to your personal information.
  • Ask us to correct inaccurate or incomplete information.
  • Ask us to erase personal information in certain circumstances.
  • Ask us to restrict how personal information is processed.
  • Object to processing based on legitimate interests.
  • Receive certain information in a portable format.
  • Withdraw consent at any time where processing relies on consent.
  • Complain to an appropriate data-protection authority.

To exercise a privacy right, contact us through our contact page. We may need to verify your identity before responding. Some rights are subject to legal limitations and may not apply in every situation.

Cookie Choices

You can use the website's cookie settings to accept, reject, or change your choices for optional cookies. You can also delete or block cookies using your browser settings. Withdrawing consent does not affect the lawfulness of processing performed before consent was withdrawn.

Children's Privacy

abacadigital.com provides general-purpose educational and conversion tools and is not intended to collect personal information knowingly from children. If you believe a child has provided personal information to us, please contact us so that we can investigate and take appropriate action.

External Websites

Our website contains links to third-party websites. We do not control their privacy practices and are not responsible for their content or handling of personal information. Review the privacy policy of any external website you visit.

Changes to This Privacy Policy

We may update this Privacy Policy when our services, data practices, providers, or legal obligations change. We will publish the revised policy on this page and update the date at the top. Material changes may also be communicated through an appropriate notice on the website.

How to Contact Us

For privacy questions or requests, contact AbacaDigital through our contact page.

How to Make a Complaint

Please contact us first if you have a concern so that we can try to resolve it. If you are in the United Kingdom, you also have the right to complain to the Information Commissioner's Office through the ICO complaints service.